Shopping Tours & Discounts!, Outlet Marketing Alliance (OMA) and Shop America Alliance (SAA) and dozens of top outlet centers and brands presenting the second annual USA Outlet Shopping Festival, a national event designed to promote outlet shopping throughout the USA. The Festival will run for 4 days, Friday through Monday, October 10-13, 2014, U.S. Columbus Day weekend and Canadian Thanksgiving weekend.  The annual event showcases leading outlet centers and top name brand outlet retailers.

During the USA Outlet Shopping Festival, domestic and international shoppers and travelers worldwide will be invited to visit outlet centers and shop outlet retailers to enjoy extra special savings and promotions. The Festival timing is ideal for early holiday shopping and fall fashions.

Tour Operators are encouraged to develop special Outlet Festival Shopping Packages. provides a free marketing tool kit for tour operators and lists participating tour operators at no charge.  For details visit

Shopping and dining are the top tourism activities in America, as tracked by the U.S. Department of Commerce/Office of Travel & Tourism Industries and U.S. Travel Association.  Outlet Centers are currently the fastest growing segment of US shopping center industry according to data tracked by Value Retail News and the International Council of Shopping Centers., the leading outlet center web site and presenter of the Festival, features more than 200 U.S. outlet shopping centers located in 42 states, many of which are participating in the Festival.

The official USA Outlet Shopping Festival web site, is the portal for all festival information, packages, sponsors and special offers.  The Festival includes a variety of special offers, savings and entertaining events that are great incentives to encourage shopping.

About is the leading online resource for outlet shopping in the USA, with over 150,000 unique visitors per month seeking information on outlet centers, retailers, sales and events. With 65% domestic and 35% international traffic, we are the first point of contact for many domestic and international outlet tourists seeking outlet shopping options in their chosen travel destinations across the United States.

About Outlet Marketing Alliance
Outlet Marketing Alliance (OMA) is a group of leading outlet industry retailers and developers focused on creating enhanced marketing and sales opportunities. OMA meetings are held several times annually.

About Shop America Alliance
Shop America Alliance LLC (SAA) is the travel trade organization representing hundreds of the premier shopping tourism destinations, retailers, shopping centers, museum stores and outlets in North America. Founded in 1998 and focused on tourism, Shop America Alliance co-produces the annual ONE Travel Conference, SASI-ONE Awards and The Cultural Traveler guide, publishes Shop America Magazine and markets more than 175 Shop America Tours in 40 cities. For more information This email address is being protected from spambots. You need JavaScript enabled to view it. or call 707-224-3795 or visit


White Papers

Shop America Alliance publishes a series of tourism educational white papers in partnership with the Museum Store Association and the US Cultural & Heritage Tourism Marketing Council. These are available free to members of SAA, USCHT and MSA and the media.

  • Driving Cultural Tourism in Challenging Times
  • Tourism 101 – Basic Information for Selling to Tourists
  • Partnership Strategies for Building Tourism Business
  • Public Relations and Special Events to Build and Track Tourism Business Online Travel and Tourism Marketing Strategies
  • Train Your Team To Be Tourism Ambassadors

Please email your request for PDF versions of any of these White Papers to Sheila Armstrong.

Media Contact

Rosemary McCormick